Lyko

Background
As one of the leading beauty retailers in the Nordics, Lyko wanted to create an in-store atmosphere that reflects its passion for beauty, inspiration and customer experience. They needed a music service that could enhance their brand identity while adapting to different store environments.

Sound
For Lyko, we developed a music solution that reflects the store’s energy, style and attitude – from the pulse in the speakers to the overall customer experience.

“The music should reflect Lyko’s playful and inclusive energy. By staying on top of trends and selecting tracks that uplift both staff and customers, we create an atmosphere where everyone feels inspired and welcome.”
– Franciska Lovric, Music Designer at Royal Streaming.

Result
With a carefully curated music profile, Lyko strengthens its brand communication and enhances the customer journey. The music design adds to an engaging and uplifting environment, making every visit a memorable experience.

“We truly value our partnership with Royal Streaming – they are responsive, efficient and have an amazing ability to capture the atmosphere we want to create in our stores. The music they deliver strengthens our brand and creates a welcoming and inspiring environment for both customers and staff. That’s why we’ve chosen them as our music provider. They simply enhance the overall experience in our stores.”
– Jonas Wennberg, Regional Manager, Lyko